Overview
The Bachelor in Business Administration (Hons) programme is designed for future-ready business leaders who thrive on innovation and impact. Beyond mastering core business fundamentals, students dive into specialized tracks like AI-driven business analytics and sustainable supply chain management, ensuring relevance in today’s digital and green economies. Our dynamic, industry-aligned curriculum emphasizes real-world problem-solving, hands-on projects, and powerful networking opportunities. Graduates will be equipped with future-proof skills, ready to excel and lead across diverse industries and emerging business landscapes.
Program Details
Program Structure
Entry Requirement
Fees
Program Details
Course Duration: Minimum 20 months
Location: 30% of face-to-face learning includes six sessions at MUST campus, Kota Damansara, each lasting four days. Online classes are conducted through various platforms according to the KEDGE faculty members.
Mode of Study: Full time or Part time
Intakes: April / May
Program Structure
Course modules
1. Managerial Economics (Local Topic 1)
2. Leadership
3. Business Analytics (Local Topic 2)
4. Finance & Mgt Acct + Corporate Finance
5. Managing Information Systems
6. Marketing Management
7. Global Corporate Strategy
8. Human Resource Management (Local Topic 3)
9. CSR
10. Capstone Project Proposal
11. Capstone Final Project
12. Digitalization of businesses
13. Supply Chain Management
14. Personal Development
15. Negotiation
16. Project Management
17. Product Management & UX Design
18. Digital Marketing
19. Change Management
20. Customer centricity to new business models
Entry Requirement
Academic Requirements
– Bachelor’s degree (Level 6, MQF) in related fields with a minimum CGPA of 2.50 as accepted by the HEP Senate; OR
– Bachelor’s degree (Level 6, MQF) in related fields with a minimum CGPA of 2.00 but below 2.50, subject to a rigorous internal assessment; OR
– Bachelor’s degree (Level 6, MQF) in non-related fields with a minimum CGPA of 2.00 and relevant working experience, subject to a rigorous internal assessment; OR
– Bachelor’s degree (Level 6, MQF) in non-related fields with a minimum CGPA of 2.00 and without relevant working experience, subject to passing pre-requisite courses; OR
– A Pass at Level 7 Accreditation of Prior Experiential Learning (APEL) assessment by MQA; OR
– Other equivalent/related qualifications to a Bachelor’s degree (Level 6, MQF) recognised by the Malaysian Government.
English Language Proficiency (for international candidates where English was not the medium of instruction)
IELTS: 6.0
TOEFL iBT: 60
PTE (Pearson Test of English): 59
Linguaskill: 169
ELS (English Language Services): 109
Cambridge English Qualifications and Tests (B1 Preliminary, B2 First, C1 Advanced, C2 Proficiency): 169
OET (Occupational English Test): 250
Fees
You may contact our Education Consultant at
postgraduate@must.edu.my for more details.
Program Details
Program Structure
Entry Requirement
Career Prospects
Learning Outcome
Program Details
- MQF level : 6
- Credit value : 120 credit hours
- Type of award : Single Major
- National Education Code (NEC) : 0414 (Management and Administration)
- Duration: 3 years / 5 years
- Mode of Study : Full Time / Part Time
- Intakes: January, April, August
Program Structure
Year One:
- UBA1014 Business Analytics & AI
- BBA1094 Fundamentals of Entrepreneurship
- BBA1144 Management of Technology
- BBA1114 Principles of Accounting
- BBA1274 Principles of Economics
- BBA1564 Principles of Management
- BBA1103 Business Information System
- BBA2174 Organizational Behavior
Year Two:
- BBA2234 Management Accounting and Finance
- BBA2033 Business Law
- BBA2584 Human Resource Management
- BBA2224 Marketing Management
- BBA2204 Financial Management
- BBA2044 Business Ethics & Corporate Responsibility
- BBA2023 Operations Management
- BBA1123 Business Creativity and Innovation
Year Three:
- BBA3274 Quantitative Methods for Business
- BBA3254 Strategic Management
- BSM3054 Sustainable Supply Chain Management
- BBA3904 Project Paper
- BBA3708 Internship
Entry Requirement
- A pass in STPM with at least Grade C (GP 2.0) in any TWO subjects*; OR
- A pass in STAM with at least Grade Jayyid*; OR
- Matriculation or Foundation with at least CGPA of 2.00; OR
- A Diploma (Level 4, MQF) with at least CGPA of 2.00; OR
- An Advanced Diploma (Level 5, MQF) with at least CGPA of 2.00; OR
- A Diploma Kemahiran Malaysia (DKM) /Diploma Vokasional Malaysia (DVM) subjected to HEP Senate / Academic Board’s approval; OR
- A Diploma Lanjutan Kemahiran Malaysia (DLKM) subjected to HEP Senate /Academic Board’s approval; OR
- Other equivalent qualifications recognised by the Malaysian Government.
ENGLISH COMPETENCY REQUIREMENT (INTERNATIONAL STUDENT)
- Achieve a minimum Band 3 in MUET OR equivalent to CEFR (Low B2)**..
*Additional requirement: A pass in Mathematics and English at SPM level or equivalent qualifications. Those without a pass in Mathematics and/or English at SPM level or equivalent can be admitted but are required to attend special enhancement course(s)
Career Prospects
- Data Driven Business Executive
- Financial Analyst
- Human Resource Executive
- Customer Service Executive
- Assistant Manager
- Account Executive
- Entrepreneur
- Sustainability & ESG Consultant
- Marketing Analyst (with AI focus)
- Operations Analyst (Smart Supply Chain)
Learning Outcome
Graduates will be able to:
- Assess in-depth theories and concepts in business.
- Apply in-depth and comprehensive business knowledge to manage complex problems in business organisations using different approaches.
- Organise tasks/operations ethically and flexibly within business organisations.
- Demonstrate effective written and oral communication and collaborative skills with diverse stakeholders.
- Demonstrate relevant digital skills for work/study.
- Analyse numerical and graphical data to assist decision-making in work/study.
- Demonstrate leadership skills and responsibility in managing business organisations.
- Identify self-improvement for academic and career development.
- Demonstrate entrepreneurship skills in resolving business problems.
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